The Cake | Brand Designer

Role:

Brand Designer

Job Type:

Freelance (Ongoing, 30-40 hours per week)

Rate:

Up to $50/hour DOE

Start Date:

Interviewing now

Location:

Remote

Job Description:

A renowned financial software company is seeking a Brand Designer with a clean and modern aesthetic to assist their design team.

Responsibilities:

The Brand Designer’s key responsibilities will include:

• Concept & Campaign Development – Generate and refine ideas for marketing campaigns, product launches, and brand storytelling with an emphasis on website content, landing pages, and emails
• Visual Strategy & Execution – Define and uphold brand aesthetics while ensuring consistency across all creative assets for a specific line of business at the client
• Cross-Functional Collaboration – Work closely with a copywriter, product marketing, channel leads, and others to define and develop creative concepts that help grow the business
• Presentation & Stakeholder Communication – Present and defend creative concepts to leadership and cross-functional teams
• Components & Templates – Deliver compelling brand narratives while deploying and developing design components, templates, and systems that allow us to achieve personalization at scale
• AI – Embrace AI as a design partner, productivity tool, and enabler of creativity

Skills/Qualifications:

The ideal Brand Designer has:

• 5+ years of professional experience with strong branding skills, as evidenced by their portfolio (must have web and email samples)
• Expert-level knowledge in Adobe Creative Suite
• Experience in B2C marketing, preferably B2C software
• Experience with a software product launch is a plus